Viral Dawah 101- The Hijab Challenge
Yesterday was a really awesome experience, alhamdulillah. A couple of weeks ago I challenged the women on LSU’s campus to wear hijab for a day. If you want to know how this deals with viral marketing, read on.
I wrote a column called surprise, surprise: “Columnist challenges women to wear hijab for a day“. And that day was April 25th. Writing my columns I really had no idea how many people read them. I know I get a lot of hate mail, and a lot of hate comments, and I knew at least a couple of thousand people read them every week, but this hijab challenge took it to a whole new level.

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